Assisted Living Locators
Services
Marketing Strategy
SEO
Content Creation
Client
Assisted Living Locators
Year
2026
Project Overview
Assisted Living Locators is a national senior living company that researches and delivers care options for seniors and their families.
Challenge
Missed Growth Targets: Digital lead generation was not meeting projected goals, limiting business expansion.
Outdated & Ineffective Website: The legacy website underperformed and was difficult to update, restricting marketing agility.
High Marketing Costs: The expense-to-lead ratio was unsustainable, making customer acquisition inefficient.
Solution
Revamped marketing strategy with a focus on SEO, website, email, and social media.
Optimized Paid and Organic Social Media Strategy to improve engagement and lead generation.
Implemented AI-powered content generation, ensuring accuracy with expert curation.
Migrated website to WordPress, creating easy-to-update page templates with built-in tracking and analytics.
Designed Data-Driven Decision Making by tracking key performance metrics and adjusting strategies accordingly.
Enhanced Email Marketing to nurture leads and increase conversions.
Results
62% Increase in leads generated annually
27% Reduction in monthly marketing spend
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